Lots of leads doesn’t mean lots of Sales 
‘Money in the bank’ means Sales 
It doesn’t matter how many leads you get, what matters is the quality of the leads, the sales calls you get from it and the skills you have to sell effectively and efficiently.
It matters how you sell to potential clients, how you position yourself in the market, and how you tackle their problems and needs.
Knowing how you can persuade leads with your messaging and how you can develop your sales skills to convert prospects into paying clients, without being pushy or sleazy, that’s what matters!
So don’t focus on the number of leads you can get, stop looking at vanity metrics, but focus on the quality of leads you get and on optimizing the efforts you’re doing to convert them into clients.
Systemizing & Optimizing = Effective & Efficient = Growth & Revenue 
= Happy Entrepreneur 