Blog - Page 3 of 15 - Liesbeth Heylen

The difference between explaining your work and positioning it

I was listening to a business consultant describing their service the other day and the explanation kept ...

Helping Clients Make Better Decisions Instead of Convincing Them

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Sales conversations that handle concerns before they’re spoken

The strongest sales conversations handle concerns before they’re spoken, and once you start noticing it, you begin ...

When Your Service Is Strong but the Decision Still Feels Hard for Clients

When Your Service Is Strong but the Decision Still Feels Hard for Clients ...

Why Questions Build Trust and Explanations Trigger Resistance

Most business owners don’t think of themselves as people who "sell". They think of themselves as people ...

Where Business Owners Lose Control in Sales Conversations

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get in touch

Email me: lh@liesbethheylen.com

testimonials

I'd strongly recommend her to anyone looking for a trusted sales partner for their business.

Dr. Marilisa Conese

Sales for me was a big question mark, coming from a technical background. Plus, I was unsure how to go at it since I disliked pushy salespeople or those selling miracle cures.
I had no clue how I would tackle this until I started working on Liesbeth’s BOOST program...

Wendell Ocasio

Liz delivered what I was looking for, a sales process tailored for my business that effectively doubled my sales conversion rate...

Abraham McAllister

As a scientist and engineer, it was important for me to better understand sales and marketing to be able to take my business to the next level. The coaching Liesbeth provided has helped me to shift my way of thinking from looking only at my areas of expertise and to understand the customer/client perspective. I can truly say I have benefited and grown through Liesbeth's coaching program which has been a great investment in my future endeavors.

Dr. Heather Johnson

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